Optamark Starts Franchise

Optamark Starts Franchise Business Off With A Bang: The Artcraft Company Officially Joins Franchise

New York, NY (June 16, 2020) – Optamark, a New York-based brand management company, announces the official signing of a franchise agreement with The Artcraft Company, a Boston-based full-service solutions provider. For over 75 years, the most demanding industries have entrusted Artcraft to efficiently execute the full spectrum of client-facing print and promo materials. Optamark’s resources and marketplace technology, coupled with Artcraft's 40,000+ sq ft production capacity allows Optamark and its ...

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Content Creation

Content Creation Templates and Franchisees Success Tools

Content Creation can be extremely difficult when you're not writing constantly. Having some sort of boilerplate to work off of can make life simple. We've come up with a number of tools that we've integrated that help entrepreneurs streamline their marketing efforts to our franchising model. Whether you're a franchisee, and or someone who's strictly doing direct sales, copy is king. In a society where so many ads are coming out, ...

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South African Printers

Meeting with One of Largest South African Printers

I'm currently traveling in South Africa and finding ways to creatively expand our franchise efforts as our product is very unique in that it doesn't require a traditional brick and mortar. We need to be able to empower ourselves with the best and brightest South African Printers and globally to be able to create an ecosystem that will allow our franchisees to have sustainable supply chain, technology, and a world-class ...

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Starting Your Own Franchise Business 101: The Essential Guide

With so many options for franchises out there, you first need to ask yourself what you are passionate about doing. Narrow down your interest in a service based business, vs retail. In my experience, dealing with consumers has always been a tough sell. I enjoy working with businesses vs end clients for a few reasons: 1. There not spending their own money 2. Deadlines and speed matter and emotions are less involved 3. ...

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