Tarang is the CEO at Optamark. Optamark is a printing and promotional products agency that designs branded merchandise collections, printing, and company e-stores with a one stop shop experience for leading companies across North America.

Tarang is also the CEO and Co-Founder of AnythingwithInk, a SaaS platform for the printing and promotional products industry. AWI takes the best of business software through CRM and order management and combines it with experienced advisors to allow for a seamless print/promo management experience. The result is a powerful mix of business productivity and communication across the 500 year old printing and promotional products industry.

Tarang is an Angel Investor and Limited Partner at 500 Startups


Starting Your Own Business

Looking to Start Your Own Business? Entrepreneur and Business Owners Wanted

Starting your own business is not an easy endeavor. For those of you that have never had the opportunity to go out on your own, franchising could be a great alternative to provide you with the support you need to get your business off the ground. When looking at any opportunity, you ask yourself, what is my potential in being able to earn $X? Fortunately, the printing and promotional products industry ...

Read More
Content Marketing

Content Marketing – A Quick Guide to Cover Your Bases

I recently was attending the PPAI Expo East Conference in Atlantic City and got a chance to listen to a session from Cliff Quicksell who is currently the VP of Marketing at IPromoteU. For those of you who are not familiar in the industry, IPromoteU is a $200+ million dollar distributor in the business with over 150+ reps supporting their brand. As Optamark expands its footprint nationwide, Cliff shared some ...

Read More
Startup Founders

A Startup Founders Keys to Success

I've always been interested in early stage businesses. I've met Startup Founders from all walks of life. Winning ideas, losing ones, whatever the case may be, there seems to be a few takeaways that can set apart founders who who are really successful and step outside the box. For background, I've been Angel Investing as a Limited Partner 500 Startups, Arc Angel Fund in New York, as well as independent businesses ...

Read More

Insights to run a successful branding business with China

China is creating a society without public debate in which unelected officials use artificial intelligence to control everything from promotion at work, to travel, to housing, to welfare. No matter what industry you're in, there seems to be a strong stake-hold in the way that China will influence the market. I recently attended a conference in China which gave me a reality dose on how our industry (Printing and Promotional ...

Read More